Our Social Media Services
Our social media marketing agency offers services that allow our international clients to capitalize on the diverse and rewarding possibilities of social media. We are unique in our proven ability to blend social media strategy with effective search programs, reaching the people that are most important to our clients. Our track record shows we deliver outstanding results, maximizing ROI every time.
Social Media Strategy and Social Media Policy
We are experts in social media strategy and social media policy and use this to share our knowledge with clients that want to include social media in their marketing plans. The experience we have gained from creating highly effective social media strategies for an array of clients means that we are ideally positioned to provide your business with the benefit of our expertise. Whether as a separate social media campaign, as part of your existing marketing plan or working together with PR or marketing agencies, we deliver strategies that consistently and successfully communicate your brand message.
We work with you to identify your objectives and, utilizing our proven know how and experience, develop a social media strategy that makes use of the most relevant online channels in order to achieve maximum visibility for your brand. This comprehensive approach ensures a consistent campaign which achieves results that are measurable, accurate and, most importantly, exceed your expectations.
In addition to the creation of strategies we help organizations establish social media policies that provide effective guidance on the best social media principles for your business. We do this through assessing your company’s unique requirements in the social-media space and setting clear guidelines for participation.
Social Media Marketing & Social Seeding
Our social media marketing campaigns are perfectly positioned to meet the individual needs of our clients. Our social media experience helps us to identify the best route to achieve your specific business objectives. Success depends on setting measurable goals and continually optimizing campaigns to maximize ROI. Our in-depth knowledge of the most influential social media channels in different regions of the world means we are well-placed to offer intelligent social media marketing to international clients.
At agency:2 we can also offer clients the benefit of our experience in social seeding. We have a wealth of experience of creating and seeding videos, movie trailers and corporate material, through social networks, blogs and video sites. Our team of account managers can help amplify your digital message and extend your consumer reach dramatically, driving online buzz about your brand amongst your target audience.
Facebook, Twitter & Community Management
A lynch-pin of social media strategy, effective engagement in social media communities presents an excellent opportunity for an organization to connect with existing or potential consumers.
Stimulating dialogue with customers through social media networks like Facebook and Twitter can result in powerful word-of-mouth endorsement of a brand, product or service. In addition, the community can act as a focus-group, shaping ideas for new product development.
Building a valuable online community takes commitment. At agency:2, we believe that social media policy is at the heart of building a rewarding online community. We can create social media policies ensuring that communities are built legally and ethically – and deliver the best return on their social media marketing investment. We establish and manage social media communities on our clients’ own blogs and forums, as well as platforms like Facebook, YouTube and Twitter – always adhering to social media policy set out at the start of a program. We can nurture relationships with brand followers, identify and engage with brand advocates, even create and design Twitter and Facebook pages.
Our clear social media strategy identifies the most effective social media channels to reach a client’s specific audiences. Whichever channels we use to develop a client’s community, we are committed to continually monitoring and analyzing its performance, gathering valuable insights into how to maximize results. Influencer Engagement
For many organizations, social media strategy should include influencer engagement as a means of increasing brand consideration. This can take place on blogs, forums, micro-blogs and social networks – where key opinion formers can be identified and a dialogue established. We manage a well-respected and successful blogger and influencer outreach program. We locate, target and build relationships with influencers who are well respected in our clients’ industries and related fields. agency:2 will help you leverage an uplift in brand advocacy and generate relevant targeted traffic to your site.
Social Media Research & Buzz Monitoring
At agency:2, social media strategy is shaped by our thorough social media research, monitoring and insight services. These enable us to give clients a detailed, continually updated, understanding of their position in their operating environment. We have developed bespoke in-house monitoring tools to help us create a picture of total clarity. Our valuable insights help us identify a roadmap to social media success for each of our clients.
We can carry out a social media audit, which provides crucial awareness of opportunities within a client’s industry and how social media can exploit them. Our audit locates online conversations about a client’s brand, identifying key influencers and indicating share of voice compared to competitors. This intelligence establishes an informed foundation on which to build a powerful social media presence.
Our first class social media monitoring tools and expert data analysis provide valuable insights throughout a social media program. Our highly-skilled research team collects, measures, analyzes and reports data, delivering a comprehensive understanding of a client’s brand, industry and consumer behaviour. Helping to continually optimize social media activity, this awareness leads to greater return on marketing investment.
Paid Search & Search Engine Optimization
An established social media marketing agency, we are a leader in effective SEO and an expert in maximizing clients’ visibility among key online audiences. We are aware of the changing landscape of search and dedicated to delivering a new blend of ethical, strategic SEO that delivers the best return on investment. Combining natural search and Pay-Per-Click programs, we position clients ahead of competitors, helping them to reach the top spot in search results on all major search engines. Recognized as specialists in managing PPC search campaigns we ensure that your brand name and key messages are optimized online. Our team of search specialists have worked with a wide range of clients, delivering highly successful global search programs across many different sectors. The end result is always the most effective campaign possible – one which boosts targeted traffic and maximizes ROI.
